RECENT PROJECTS
AFCON 2024
Team Vaccine
In 2023, Khanga Rue led a multi-country co-design process to launch a campaign coinciding with the AFCON tournament aimed at promoting male involvement in vaccination.
RECENT PROJECTS
Tujibebe
A wholly original adolescent platform called Tujibebe. It's a multimedia experience anchored by an audio drama about adolescent girls navigating their teenage years in Tanzania
RECENT PROJECTS
Love, Hope & Treatment
We created “Love, Hope, and Treatment”, a multi-country approach towards improving health outcomes for people with severe mental illness by improving the skills and knowledge of both HCPs, caregivers, and patients.
Khanga Rue is a creative agency that designs content, products and experiences for behavioral change and social impact.
We have partnered to create brands, campaigns, products, and experiences with the world’s leading institutions, including The World Health Organization, USAID, Johnson and Johnson GPH, Girl Effect, Triggerise, UNCDF, PSI, UNICEF, Johns Hopkins University, Technoserve, and the World Bank.
As of 2023, we have executed projects in over 15 countries.
Work
Sectors we've worked in:
PUBLIC HEALTH
COMMONWEALTH FUND / JHU CCP
“WISH 2” Design and execution of SBC campaign and toolkit to promote birth spacing and improved maternal health access.
UNICEF
“First 1000 Days” National SBC campaign to improve maternal nutrition, exclusive breastfeeding, and early childhood nutrition.
USAID
“Tulonge Afya” design, execution and maintenance of USAID’s flagship SBC program focusing on maternal health, HIV, SRH, malaria, TB.
PSH
“The Strength is in You” SBC campaign design and execution for drug and alcohol use disorder.
D-TREE
Improved health outcomes, there are still noticeable gaps in the continuum of care in Zanzibar.
PSI
“Pharmacy Based Immunization Delivery” SBC campaign design and execution to introduce pharmacy vaccination points as a new immunization delivery model.
USAID Breakthrough Action/JHU CCP
“Team Vaccine” design and execution of national SBC campaign to promote male involvement in vaccination routines.
UNICEF
“Malaria Campaign” SBC campaign to coincide with new bed net distribution drive.
Girl Effect
“Tujibebe” design of the multi-media platform, along with the scripting and production of its anchor drama programming.
Triggerise
“Tiko” rebranding and design of marketing launch kit
World Health Organization
Designing tools to improve how we measure the quality of patient/caregiver interactions when telehealth is used.
PSI / USAID
“Being a Man” mobile platform to help community health workers engage men on men’s health issues.
USAID Breakthrough Action / JHU CCP
“Pediatric Covid Vaccine” SBC campaign to introduce the pediatric Covid vaccine and promote caregiver endorsement.
PHARMACEUTICAL
Johnson & Johnson
“Love, Hope, & Treatment” development of digital and off-line training tools to improve capacity for HCPs and improve skills and behaviors for caregivers and patients living with severe mental health disorders.
Johnson & Johnson
“Delivering Better Health” design and execution of a digital tutorial content for training end-of-the-line pharmacists of medical supply chain management.
GSK
“Pneumonia Awareness” SBC campaign to improve knowledge and promote health seeking behavior around childhood pneumonia.
Johnson & Johnson
“The Vaccine Messaging Guide” designing a messaging tool guide for public health and SBC practitioners to combat vaccine hesitancy
Johnson & Johnson
“HCM Patient Education” video series aimed at patients to promote health seeking behavior and knowledge of symptoms related to hypertrophic cardiomyopathy.
Bristol Myers Squibb
“HCM Patient Education” video series aimed at patients to promote health seeking behavior and knowledge of symptoms related to hypertrophic cardiomyopathy.
Johnson & Johnson
“Third Skin” branding and product positioning for a new period management product developed by JnJ Lab
Johnson & Johnson
“Dreams Thina Abantu Abasha” design and execution of a mobile gaming and content experience for adolescent girls to improve knowledge and skills around sexual and reproductive health.
Environment & Wildlife Conservation
Child Welfare & Human Rights
Security / Counter Terrorism & Combating Disinformation
Sustainable Energy Adoption
Financial Inclusion, Money Management & Entrepreneurship Skills
UNCDF
Lenga: Ed-tech platform for financial skills for low income earners.
META
“First 1000 Days” National SBC “Story Story Hub” national campaign to improve skills and economic linkages through the digital creative economy.
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